Lower Minimum Bids
Do your minimum bids only know one direction – UP?
Unless you’re the seller, watching bid costs rise is no fun at all.
Does this scenario sound familiar?
You’ve picked the main keywords people use to search for your product. Then you enter reasonable bids, only to find some keywords are deactivated and others cost more than they’re worth to you.
You might raise your bids a bit more to keep pace. But that’s hard to sustain if you’re not seeing the returns.
How long do you keep it up? At some point, you may have to withdraw from the race.
So what can you do to start seeing more profit without continually raising your maximum costs-per-click?
The SpeedPPC Solution
SpeedPPC combats increasing bid costs by working on your Quality Score.
How SpeedPPC achieves this is by building targeted, super-relevant campaigns – at warp speed!
Without the time constraints, you’ll find you can achieve so much more.
| Without SpeedPPC | With SpeedPPC |
|---|---|
| Use limited keyword lists containing broader, short tail terms | Target huge volumes of focused, long tail search terms |
| Manually enter 1 of 2 ads for each ad group | Dynamically create unlimited dynamic ad variations for every keyword |
| Individually assign costs for each keyword | Easily and automatically control your costs per keyword |
| Use a standard URL for your landing page | Employ special URLs to increase relevancy and track from campaign down to individual keywords |
| Send visitors to a static landing page or home page | Match unique landing pages to every keyword |
| Physically compile a campaign, possibly taking months depending on volume and targeting | Produce automated high-volume, high quality PPC campaigns in a few minutes |
SpeedPPC is a must have tool for boosting your quality score and lowering your bid costs.
SpeedPPC = Higher Quality Score = Lower Minimum Bids
Can you afford not to?
When I first heard about SPPC, I was skeptical that it would deliver on its claims, but I was willing to give it a try because of the frustration in rolling out campaigns quickly and efficiently. When I got my hands on it, I was absolutely BLOWN AWAY by its ability to create campaigns in a fraction of the time (at least 20-50x faster) than it used to take.
However, the quality of my campaigns are also significantly stronger, because of its ability to create tightly focused ad groups that lower costs and improve click through rate.
Greg S.
New York
Next Feature and Benefit: Improve Tracking
